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  <titleInfo>
    <title>Advertising is a waste of money</title>
    <subTitle>a smart guide to promoting your business, product or service</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Ranson, Robert H.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">Amherst, Mass</placeTerm>
    </place>
    <publisher>HRD Press</publisher>
    <dateIssued>c 1994</dateIssued>
    <edition>1st ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>162 p. : ill. ; 22 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">by Robert Ranson.</note>
  <note>In subtitle the letter 'S' in 'smart' is in the form of $.</note>
  <subject authority="lcsh">
    <topic>Advertising</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Marketing</topic>
  </subject>
  <classification authority="ddc">658.8 R172 1994</classification>
  <identifier type="isbn">0-87425-971-1</identifier>
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    <recordCreationDate encoding="marc">211214</recordCreationDate>
    <recordChangeDate encoding="iso8601">20220105112229.0</recordChangeDate>
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